Welcome to my shop!
Thank you for passing by....
Frankie's Story, that's me, Hadassah Jordan. I am a lifer to the world of retail. Born into three generations of selling schmaters (rags or known in the fashion industry as the schmater trade/ rag trade). I am mother to Frankie and live in Melbourne.
I take great joy and pleasure in selecting a small range of children's clothing. The whimsy of children's clothing delights me in it's state of playfulness and texture of fabrics, that I recall fashion being of past.
I look back to my own childhood and seek inspiration from that child.
Creating a space for children's fashion allows me to express my ideas with freedom. I am passionate about children and fashion and the two combine perfectly.
My selection of fashion must have a healthy dose of humour and play, as well as pure in nature. These fashion pieces combine well with basics, which I believe are the building blocks of a great fashion conversation.
All my selections are made with the greatest of care, with attention to the small details that truly allow one to fully express themselves. I love buying natural and organic fabrics that have been certified and with fair trade approval, so that the garments are made with consciousness.
I believe that all children deserve to express themselves fully and fashion is one of these elements.
One of my earliest memories was of taking my poncho and turning it into a skirt.
I felt ME.
Come follow me on this journey....